AI Insights · Timothy · January 2022
Top 5 News and Magazines Apps in Ghana Q4 2021: Performance Insights
Explore the performance of the top 5 news and magazines apps in Ghana during Q4 2021, including weekly downloads, revenue, and active users.
In the fourth quarter of 2021, the top 5 news and magazines applications in Ghana displayed varied performance metrics. Data from Sensor Tower reveals insights into these apps' weekly downloads, revenue, and active user trends, providing a comprehensive overview of their market presence.
Opera News: breaking & local experienced fluctuations in weekly downloads, starting strong with 31.6K downloads in late September and peaking at 33.3K in early October. However, a decline followed, reaching a low of 13.1K in mid-December before rebounding to 23.5K by the end of the quarter. The app maintained a robust active user base, starting at 782.6K and ending the quarter on a high note with 757.8K active users.
Opera News Lite - Less Data showed a relatively stable download trend, with notable peaks in mid-October at 13.9K and a resurgence to 12.4K in the final week of December. The active user count started at 243.4K, with a slight dip to 182.9K in mid-December, and then a recovery to 209.7K by the end of the quarter.
Scooper News: News Around You saw a steady decrease in weekly downloads, from 6.4K in late September to just over 2.2K by mid-December, before a small rise to 2.6K in the final week. Active users followed a similar trend, starting at 12.6K and gradually decreasing to 8.5K by the end of December.
Twitter Lite had a significant spike in downloads during early November, reaching a peak of 336.9K. This was followed by a sharp drop, stabilizing around 25.3K by early December. The app’s active user count remained consistently high, starting at 1M and gradually increasing to approximately 1.1M by the end of the quarter. Revenue was minimal, with only a small amount of $17 recorded in late October.
Quora: the knowledge platform maintained a steady but modest download rate, averaging around 2K downloads per week, with minor fluctuations. Active users hovered around the 45K mark, peaking at 47.3K in late October and ending the quarter at 44.6K.
For more detailed insights and data, visit Sensor Tower.